1. Privacy Policy Statement

BeHEALTH Group is committed to protecting the privacy and security of your personal information. This privacy policy is in accordance with the Personal Data (Privacy) Ordinance (Cap. 486).

The personal data collected by BeHEALTH may include, but is not limited to, the following: your membership registration details, inquiry information, past usage of this website, and data provided in our physical stores and mobile applications. We will utilize this information in accordance with our privacy policy.

When you provide personal data online or in our physical stores, you will be prompted with a notification. You also have the option to refuse to provide the relevant personal data. However, if you choose not to provide the required information, it may prevent us from fulfilling your full or partial requests or services.

By browsing this mobile application, you confirm and agree to our privacy policy. We reserve the right to update, revise, republish, or change the contents of the privacy policy as needed at any time.

We may review and revise the privacy policy periodically. If we have amended the privacy policy and you continue to use our services or purchase our products, it indicates your agreement to the revised privacy policy. We recommend that you regularly access this mobile application to stay informed of any updates. If you do not agree with the privacy policy, please refrain from using our services.

The personal data collected through this mobile application will be used for purposes such as providing goods or services from BeHEALTH, processing inquiries and complaints, conducting service surveys, and enhancing customer relationships. We will not disclose this information to any unrelated parties.

If you wish to inquire about, verify, or update any personal data, please contact our customer service.

2. Collection and Use of Personal Data

To provide you with the most suitable service and product recommendations;;
To follow up on your inquiries, services, and complaints;
To contact you via email, phone, SMS, this mobile application, or other social media platforms;
To enhance the services we provide;
To conduct marketing and promote our services;
For service surveys, data analysis, and market research;
To improve and enhance the content of this mobile application;
To understand usage trends of our website;
To analyze the effectiveness of our marketing activities;
To verify your identity.

3. Data Analysis Tools

We utilize various data analysis tools (such as Cookies or Google Analytics) to automatically collect your browsing history within this mobile application. for the purpose of providing personalized services or protecting your personal identity across multiple pages or platforms. This information may include, but is not limited to, details related to your login and authentication, as well as your activities and preferences on this mobile application.

We also use data analytics tools to collect data for statistical purposes regarding the usage rates of this website and mobile application, with the aim of enhancing the content of this mobile application and analyzing the effectiveness of our marketing activities.

Most browsers automatically accept Cookies, but you can disable the cookies feature on your electronic devices. However, this may prevent you from browsing and using all pages and features of this mobile application.

This mobile application will also automatically log users' IP addresses and/or domain names through our servers, for the purpose of calculating the usage of this mobile application, managing it, and helping to resolve server issues.

4. Data Sharing and Disclosure

We will not rent, sell, or share your personal data with unrelated third parties or non-affiliated companies, except to provide you with the services you require or for the following reasons:

We may provide your data to any affiliated company (including our subsidiaries and their affiliates) for the purposes stated in these terms;

We will only share data with reliable business partners under confidentiality agreements to assist or act on our behalf in processing your personal data and managing our database;

To establish and support the necessary payment facilities for products and services you request, we may disclose information to relevant financial institutions, account or credit card issuers, credit reference agencies, or collection agencies as necessary;

When we need to respond to subpoenas, court orders, legal processes, or to assert or exercise our legal rights or respond to legal claims; and

When we believe that providing information can assist in investigating and preventing illegal activities, suspected fraud, violations of terms, or as required by law, we will share and disclose relevant information to the relevant persons and institutions.

5. Confidentiality and Security

We restrict our employees, suppliers, service providers, and business partners from using your personal data, except where we believe they need to utilize this data to provide you with services or complete tasks;

This mobile application employs encryption systems that support Secure Socket Layer (SSL) for secure data transmission. Certain information, such as personal data and payment details, will be encrypted during transmission;

We will take reasonable steps to protect your personal data, but we also hope you understand that we cannot guarantee the absolute security and accuracy of the data. We will not be liable for any loss or damage incurred by you or any third party due to data loss, leakage, or any related matters.

6. Data Retention Period

We will retain your personal data only for as long as necessary to fulfill the purposes mentioned in this privacy policy, except as permitted by law or to fulfill legal obligations. We will appropriately dispose of any personal information that is no longer required.

7. Cross-Border Data Transfer

Your personal data may be transferred to regions or countries outside of Hong Kong for processing and storage when necessary for our business operations. In such cases, reasonable measures will be taken to protect your personal data.

8. Modification of Terms

We reserve the right to modify or update the terms of this mobile application and the privacy policy as needed. Any modifications or updates will be reflected with the updated effective date at the bottom of the page. The modified or updated content will take effect simultaneously.

By continuing to browse or use this mobile application after the terms have been modified or updated, you agree to the relevant changes and consent to be bound by those terms, including the privacy policy.

Last Updated: December 2024